I know how to assemble them and order the product. I am just not sure how to get business. Like, how do I set up a nice website, and how do I advertise it to get business? How do I show up at the top when someone types in scrapbook Page Kits.
You really should develop some form of a business plan to start.
E-commerce packages are widely available depending on needs and budget. First, you will need a domain name that is not already in use – try Network Solutions. From there, you will also need a web hosting company to host your website — I recommend 1and1.com since they have a wide variety of tools at your disposal that are user friendly to a beginner.
Also, if you plan to build the site yourself you will need basic knowledge of HTML/CSS. If you don’t plan to build it yourself then a pre-packaged site such as Volusion or Homestead will be helpful to you.
You have to build the foundation before you even begin to think about how to market it correctly. Your business plan should help you address this — as you will need to decide your target market and how best to reach them through various media.
Showing up at the ‘top of the page’ refers to SEO — Search Engine Optimization. There are two ways to approach this: organic and paid search. Organic Search is based on the content and relevance of your site as it pertains to search keywords. This is a fueled by search engine methodologies. On the second hand business pay for keywords or search terms. The budget you set for these terms will affect your page ranking for a specific search. When users click on your ad you pay based upon your top bid for that keyword.
{ 2 comments }
You really should develop some form of a business plan to start.
E-commerce packages are widely available depending on needs and budget. First, you will need a domain name that is not already in use – try Network Solutions. From there, you will also need a web hosting company to host your website — I recommend 1and1.com since they have a wide variety of tools at your disposal that are user friendly to a beginner.
Also, if you plan to build the site yourself you will need basic knowledge of HTML/CSS. If you don’t plan to build it yourself then a pre-packaged site such as Volusion or Homestead will be helpful to you.
You have to build the foundation before you even begin to think about how to market it correctly. Your business plan should help you address this — as you will need to decide your target market and how best to reach them through various media.
Showing up at the ‘top of the page’ refers to SEO — Search Engine Optimization. There are two ways to approach this: organic and paid search. Organic Search is based on the content and relevance of your site as it pertains to search keywords. This is a fueled by search engine methodologies. On the second hand business pay for keywords or search terms. The budget you set for these terms will affect your page ranking for a specific search. When users click on your ad you pay based upon your top bid for that keyword.
References :
Victoria gave pretty much detailed reply. And she is absolutely correct about everything she said.
Though, there is another way around it. Why learning to do new tricks, if you can just concentrate on what you do best – making scrapbooking graphics?
What I’m talking about – you can start working with some large scrapbooking stores selling scrapbooking kits, and have them sell your kits.
Here are some of such sites:
http://www.scrapbook-bytes.com/
http://www.3scrapateers.com/
http://www.scrapbook-elements.com/sbe/
There are much more of them.
References :
Comments on this entry are closed.